SaaS Entrepreneurship

I Make $250K/Month From 13 Businesses (After Losing Everything to AI)

Starter Story 11 min #144
I Make $250K/Month From 13 Businesses (After Losing Everything to AI)

Jacky was making $500K/month. Then AI and Google's algorithm updates wiped out nearly everything. This is how he rebuilt to $250K/month across 13 different businesses... and the one distribution strategy that made the comeback possible.


Summary

  • Jackie Chow
    • Runs a portfolio of small internet businesses doing around $250K per month.
    • Started an SEO agency in 2015 and has run it for more than 10 years.
    • Built content sites that performed well before Google’s late-2023 algorithm updates hurt that business.
    • Rebuilt around a diversified portfolio that includes an SEO agency, B2B SaaS products, and other revenue streams.
  • Portfolio
    • Runs Indexsy, which does about $85K per month and showed $500K over the last 12 months in Stripe alone.
    • Runs Local Rank, which started last March, showed $454K, and does roughly $50K per month.
    • Runs Advise, which showed $300K over the last 12 months.
    • Runs Trackings.ai, which does about $25K to $30K per month.
    • Has seven to eight other smaller revenue sources ranging from about $170 to $5K per month.
  • AI and SEO disruption
    • Lost major content-site revenue after Google’s helpful content update and AI overviews.
    • Described AI overviews as a zero-click problem because users can get recipes and answers without clicking through to content sites.
    • Saw the agency as the thing that kept the business alive when content sites were hit.
    • Believes diversification is necessary in the AI age because LLMs and platform changes can damage businesses quickly.
  • YouTube as an insurance policy
    • Had been posting on YouTube for two to three years before the disruption.
    • Credits the YouTube audience with saving him.
    • Says Local Rank’s $20K MRR launch came 80% from YouTube even though the launch video had only 1.8K views.
    • Says the X launch had about 30K views but produced only 20% of the revenue.
    • Gets about 1K to 2K views per daily upload, which he views as a small but valuable audience.
  • YouTube playbook
    • Start in a niche you can fully own, such as local SEO, AI SEO, marketing for lawyers, or SEO for plumbers.
    • Commit to daily uploads for a set period, such as six months, with one long-form and one short-form video per day.
    • Use daily publishing to lower standards, ship more, and learn faster than by making a few perfect videos.
    • Provide solutions to problems the audience already has, including problems you are actively solving yourself.
    • Use a clear hook in the first five seconds instead of wasting the opening.
    • Optimize for trends and search, especially around new AI and LLM topics.
    • Build a simple funnel from video to newsletter, lead magnet, and later product or service pitches.
    • Make YouTube part of a routine until not publishing feels unusual.
  • Strategy and lessons
    • Uses daily YouTube videos that almost nobody watched at first to create a reliable acquisition asset.
    • Treats narrow, consistent audience trust as more valuable than large but weak impressions.
    • Sees multiple products as different ways of serving a related customer rather than unfocused randomness.
  • Advice
    • Do not blindly listen to people who insist on focusing on only one project.
    • Diversify revenue because it can protect a business from AI and platform shocks.
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